About Me

Hi! and welcome to my personal website.


My name is Sophie Bianchi and I am a digital marketer based in Hong Kong.

I have over three years’ digital marketing experience in the fashion, consulting and recruitment industries. I am passionate about promoting brands, creating exceptional user experiences and engaging with audiences online. I’ve lived in six countries, worked in four, and hope to add more to my list!

My digital marketing skills include content creation, copy-writing and blogging, as well as SEO and content optimisation. I also enjoy creating valuable relationships with influencers and journalists through outreach marketing and digital PR, as well as interacting with audiences via social media management.

My colleagues describe me as dependable and organised, with high attention to detail and excellent project management skills. I am equal parts analytical and creative, allowing me to provide effective and unique marketing materials.

I hold a First Class BSc (Hons) in Business Administration from the University of Bath and a First Class MSc in International Marketing from King’s College London. My Masters dissertation involved a netnography and an experimental survey to demonstrate that bloggers are a much more effective message source than traditional celebrities for brands. Have a look at it here if you’d like to know more.


See my LinkedIn profile for more information, and read my blog for marketing tips and case studies!

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s